Wireless Internet & Mobile Computing has been writing weblogs before most people ever heard of the concept -- and the consulting fimr now employs its expertise to develop and write weblogs for corporations and organizations.
Wireless Internet & Mobile Computing's president, Alan A. Reiter, established his first weblog, "Reiter's Wireless Data Web Log" in 2001. Forbes magazine named it as one of the top five technology weblogs, in part because of several detailed articles analyzing Microsoft's FM radio subcarrier initiative for a SPOT wireless watch.
Wireless expertise + journalistic expertise
With a B.A. in Writing and Honors English, an M.S. in Journalism (Broadcasting) and graduate courses in telecommunications electrical engineering, Mr. Reiter combines his journalistic expertise with his expertise in wireless data. He turns complicated concepts into prose that can be easily understood by consumers as well as technology writers.
One of Wireless Internet & Mobile Computing's weblog clients was the CTIA - The Wireless Association. Wireless Internet & Mobile Computing created the first true weblog published by the association. It was developed for the CTIA's wireless data "arm," the Wireless Internet Caucus (WIC).
The "WICWeblog" was the primary, ongoing vehicle for informing WIC members, the wireless community and the general public about the organization's wireless data activities, such as details on committee activities, webcasts and meetings. In addition, the "WICWeblog" included a wide variety of analysis about the wireless data industry around the world and the ramifications of new developments.
Sprint's Picture Mail weblog
Another Wireless Internet & Mobile Computing weblog client was Sprint's Picture Mail group. Wireless Internet & Mobile Computing consulted with Sprint about developing a camera phone weblog and provided writing services for several articles every week. The weblog, "Photobility," contained a wealth of information about the camera phones and the camera phone industry around the around the world.
The articles included such categories as tips and tricks for taking the best photos and videos, the social and political ramifications of camera phone use, discussions about safety and privacy implications, the latest developments in sharing and storing images and major trends. The articles looked at camera phones with an international as well as a national perspective and specifically discussed why the events were important to readers.
Although useful as a camera phone marketing vehicle, "Photobility" was specifically designed not to heavily promote Sprint Picture Mail. It was designed to provide unbiased information and, as a result, be much more credible than many corporate weblogs.
Most of the articles had nothing to do with Sprint's products and services.
Web sites/e-mail newsletters
Wireless Internet & Mobile Computing also helps develop wireless-oriented Web sites and e-mail newsletters. We provide editorial consulting and writing services. For example, Wireless Internet & Mobile Computing helped create the design and provided the editorial content for the CTIA Wireless Internet Caucus' e-mail newsletter, "Untethered."
The newsletter was complementary to the "WIC Weblog," and Wireless Internet & Mobile Computing developed the total editorial package that leveraged the synergies of the "Untethered" and the "WICWeblog."
We also have been involved in helping to develop Access Intelligence's new Web site and e-mail newsletter, "Mobi-lize" about mobile videos and mobile television. Our consulting services include analysis of the global mobile video/TV industry and content for the Web site as well as providing articles analyzing developments.